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Vol. 01 — Indonesia

A software studio
from Indonesia that builds for people and AI agents.

Forjio is an indie studio building a family of focused micro‑SaaS tools. Every one of them has two front doors: a person can click through it in the browser, and an AI agent can drive the same thing over an API, SDK or CLI. They work on their own and snap together when you want them to — one identity, one invoice, no platform lock‑in. Built by a small team that prefers shipping over slides.

§ 01 / Start here

What are you
here to do?

Identity, secrets, pipelines and an agent runtime — each one an API first and a dashboard second, priced in rupiah with PPN invoices.

Not sure yet? See all 13 tools.

§ 02/The Catalog

Thirteen focused tools.
Grouped by what you came to do.

Each one does a small, deliberate job, and each answers to both a person and an agent. Adopt them one at a time — nothing here requires the rest.

Huudis marketing site
01 / 13Live

Huudis

Auth and permissions in one API. Ship in an afternoon.

Email, social, MFA, and AWS-IAM-style fine-grained authorization — under one API.

Depllo marketing site
03 / 13Live

Depllo

CI/CD for your GitHub repos, on runners you can actually see.

GitLab-CI-style pipelines for GitHub repositories.

Catentio marketing site
04 / 13Beta

Catentio

Run agents that show up for you.

Multi-agent runtime with shared memory, per-tenant tools, full tracing.

Storlaunch marketing site
05 / 13Beta

Storlaunch

Sell digital products in Indonesia. No KYC. No hassle.

An AI-first commerce platform for Indonesian sellers.

Plugipay marketing site
06 / 13Beta

Plugipay

Accept your first payment in 2 minutes. No provider account needed.

Plugipay handles the provider, the subscriptions, the dunning, and a ledger that actually balances.

Fulkruma marketing site
07 / 13Live

Fulkruma

Stock and shipping that just works for Indonesian storefronts.

Multi-warehouse inventory, soft-hold reservations, and Biteship-powered shipping — billed in rupiah, plugged into your Storlaunch storefront in one click.

Ripllo marketing site
08 / 13Live

Ripllo

Discounts, referrals, and growth tooling that just works for online stores.

Discount codes, abandoned-cart recovery, referral programs, ad-network pixels, product feeds, and a storefront blog — billed in rupiah, plugged into your Storlaunch storefront in one click.

Malapos marketing site
09 / 13Live

Malapos

The POS for shops, cafes & pharmacies.

A point-of-sale for Indonesian retail, F&B, and pharmacies — open the till and start selling.

Serront marketing site
10 / 13Live

Serront

A storefront for your services.

Publish the services you offer, share one link, and run every order from request to confirmed payment.

Suppuo marketing site
11 / 13Live

Suppuo

Every customer question, answered from one inbox.

Helpdesk and ticketing for Indonesian SMEs — a support inbox, agent workspace, and customer portal in one.

LinkSnap marketing site
12 / 13Live

LinkSnap

Shorten, brand, and track every link you share.

A fast, focused URL shortener with built-in analytics.

§ 03 / Why these

Plenty of tools exist.
Here is what is different.

01

Built for Indonesia, not translated for it.

QRIS, OVO, DANA, ShopeePay, virtual accounts and bank transfer are first-class checkout methods, not a plugin someone bolted on. Prices are in rupiah with PPN-compliant invoices, and shipping speaks JNE, J&T, SiCepat, AnterAja, GoSend and GrabExpress.

Most tools built elsewhere treat all of that as an edge case.

02

Every tool has two front doors.

Whatever you can click, an agent can call. Each product ships a REST API with key-based auth, and most add a typed SDK and a CLI on top — same permissions, same billing, no scraping and no second-class backdoor.

Automation is the product, not a paid add-on.

03

Small and finished, not a platform.

Each tool does one job and stops there. Take one without taking the rest, and leave without a migration project. The free tiers are real ones, not a trial with a countdown.

You are not signing up for a suite you will use a tenth of.

04

Start before the paperwork.

Take a first payment in about two minutes without opening a provider account, and wire up auth with ten thousand monthly active users free. Money settles to your own bank, and your provider keys stay yours.

Nothing here holds your account hostage to keep you.

§ 04 / Building Blocks

Take one block.
Snap on the rest later.

Nothing here is a suite you buy whole. Each tool works on its own, and the ones that belong together click together — sometimes with a switch in a dashboard, sometimes with a few calls from your code, sometimes just by already being on the same account. Here is what that looks like for four real businesses.

Base plates

Under everything. You don't install them — they are what having a Forjio account means.

HuudisPlugipay
Core blocks

The one that runs the business. Pick the one that matches how you sell, and stop there if that's all you need.

StorlaunchSerrontMalapos
Snap-on blocks

Everything else. Some snap on with one toggle, some you call from your own code, some just turn out to already be there. No integration project either way.

PlugipayFulkrumaRiplloSuppuoSecronnaDeplloLinkSnap

Huudis and Plugipay appear twice on purpose. They are the login and the invoice for your Forjio account — and, snapped on as blocks, the sign-in and the checkout inside the thing you are building.

Start with one block and add the next when the business asks for it, never before. Every one of them is also a complete tool on its own — plenty of people only ever use one, and that is a perfectly good way to use this.

§ 05 / Sister Studio
Mambo Cat

The studio also makes
kawaii things for digital planners.

Mambo Cat is our sister division — digital stickers, planners, and worksheets. Sold on Storlaunch (eating our own dog food) and everywhere else honest digital goods live.

Visit Mambo Storealso on Etsy, Gumroad, Ko-fi, Payhip, Redbubble, LINE Stickers
§ 06 / Studio Notes

How we think about
building things.

01

Small, finished things.

We'd rather ship one tool that does one job well than another suite that does ten poorly. Each Forjio product is opinionated on purpose.

02

Two front doors.

Every tool is built for a person and for an agent. Whatever you can do by clicking, an AI agent can do over the API — same permissions, same billing, no scraping and no second-class backdoor.

03

Rupiah first.

Tax‑compliant pricing in IDR, not a USD sticker with a clumsy conversion. PPN baked in. QRIS and e‑wallets are first‑class — not afterthoughts.

04

Blocks, not a platform.

Huudis signs you in. Plugipay collects the money. Everything else is a small, replaceable block you snap on or leave in the box. No lock‑in by design.

05

Built where we live.

Built in Indonesia, for Indonesia first. We build for the conditions we actually use — patchy 4G, mobile-first, and Lebaran traffic spikes.

§ 07 / Colophon

Take one tool. Or take
the whole family.

Sign up for any product with a single Huudis account. Add more later. Switch off any you don't need. The bill stays in one place, in rupiah, with PPN printed correctly.

Founded2024
Based inIndonesia
EntityPT Forjio Teknologi Indonesia
CurrencyIDR · USD